Before Beef, there was venison
Why Venison is the Past & Future of Nutrition
When people say “red meat,” they’re likely talking about beef. But venison, a staple of our ancestral diets, is the original red meat.
"Maui Nui is one of my best hacks to losing weight, especially after three babies. I keep the sticks in my gym bag, my purse, my drawer, my glove box. They have more protein per calorie than wild salmon or grass fed beef and are packed with bioavailable nutrients from Hawaii’s volcanic soils."
— LAURYN BOSSTICK
Why Venison?
A superior source of protein
Categorically superior to beef across every meaningful metric—from protein efficiency and fat composition to vitamins and minerals—venison is naturally lean, high in bioavailable nutrients, and free of disease and stress caused by confinement.
Venison’s impressive B-vitamin profile outperforms beef by wide margins.
Helping improve mitochondrial function, metabolic health, cognition, and detoxification, B-vitamins are essential to longevity and performance, of which venison is an excellent natural source.
“A wild Axis deer has a choice to eat exactly what it wants, moving through some of the most fertile slopes on the planet.”
— JAKE MUISE
CEO & COFOUNDER, MAUI NUI
Wild-Harvested Axis Venison from Maui
Axis venison is even better
Axis deer graze open grasslands and browse native and naturalized shrubs across Maui. This diverse forage—fed by rich volcanic soils—yields meat that is dense in micronutrients.
Independent laboratory analysis confirms the remarkable link between geography and nutrition. With nearly 22 grams of protein per 100 calories and superior levels of iron, zinc, and B vitamins, Axis venison from Maui contains naturally occurring creatine and omega-3 fatty acids at levels that exceed premium grass-fed beef.
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